Associations & member networks

Grow. Engage. Educate. Fund your mission.

A turnkey video production partner for trade, professional, and certification associations. We become the engine behind your members' content, and a new non-dues revenue stream for the association itself.

Start a conversation For staff executives, marketing, and development leads

Who we are

Ninety seconds on what Bizarre Bunny is and how we build.

Emmy-nominatedFounder
500+Projects delivered
$2M+Monthly ad spend powered
25+ countriesCreative collective
$3K–$5KPer spot vs. $50K+ traditional
85% fasterDays, not months

Not another ad.
A production engine.

Most video vendors ask associations to spend. We offer a way to earn. One agreement turns broadcast-quality video into a member benefit your base couldn't access individually, with the association earning 10% of gross as non-dues revenue.

The four needs we solve

Every conversation maps to one of these.

These are the pressures your staff and board already use as shorthand. We've built the production catalog to match.

01

New membership

Compelling content that attracts and retains members. Telling the story of why membership matters in a way a brochure never could.

02

Event attendance

Driving registration and engagement for both in-person conventions and virtual or web-based gatherings, year-round.

03

Certifications & CE

Delivering and promoting professional-development programs. The education lines that are often an association's largest revenue source.

04

Donor & financial development

Strengthening the funding pipeline with foundation and fundraising content, enhanced by our 10% referral that flows directly back into the mission.

The non-dues revenue hook

10% of gross.
Back into your mission.

Most partners ask associations to spend. We give you a way to earn. Framing creative production as a member benefit that also funds the mission is something a pure production house cannot match. Lead with it in any board-level conversation.

What we'd build

A catalog, organized by your priorities.

Concrete deliverables for each of the four needs. Use this to turn an abstract "video partnership" into specific things you can picture buying.

For new membership

  • Brand and identity films that modernize how the association presents itself
  • "Why join" explainer videos and member-value campaigns
  • Member-testimonial and spotlight series that turn members into recruiters
  • Recruitment ad cutdowns for social, CTV, and YouTube
  • New-member onboarding and welcome videos that improve first-year retention

For event attendance

  • Annual-meeting sizzle and promo reels, early-bird registration drivers
  • Speaker and session teasers, sponsor-activation videos
  • Virtual and hybrid event production and on-demand session packaging
  • Post-event recap films that build momentum into next year
  • Always-on, year-round event marketing from a single creative brief

For certifications & CE

  • Certification-program promotion and value or ROI films for candidates and employers
  • CE course and module video; polished, broadcast-grade learning content
  • Candidate-journey explainers that lift enrollment and completion
  • Micro-learning shorts and refreshers for ongoing engagement

For donor & financial development

  • Foundation brand films and beneficiary or impact storytelling
  • Donor-appeal and campaign videos; year-end and giving-day pieces
  • Gala and fundraising-event video, plus sponsor sizzle reels
  • 10% on gross as a non-dues revenue line into the foundation itself

And for the membership itself

The largest opportunity. A member-benefit production program where your members get broadcast-quality video at a member rate, white-labeled or co-branded, with the association earning 10% of gross. One creative brief serves social, CTV, web, email, signage, and event — the entire member ecosystem.

How we engage

Start light. Earn the next step.

Four engagement models, designed for how associations actually buy. Pick the smallest one that fits, and let it earn the next.

Motion A · Start here

Association as client

We produce content for the association itself. An event sizzle reel, a recruitment film, an impact piece, a CE promo. Small, concrete, fast. Gives you a reference and us a relationship. Almost always the right opening move.

Motion B · The prize

Member benefit / preferred partner

Members get broadcast-quality video at a member rate. The association earns 10% on gross as non-dues revenue. White-label or co-branded, your call. This is the channel to the whole base.

Motion C · Event-led

Sponsorship & event integration

BB as a conference content partner, exhibitor, or sponsor. The fastest paid entry for specialty societies, and the strategic entry for innovation councils and coalitions.

Motion D · Network-scale

Custom LOI / joint partnership

For large aggregators: a co-branded program with shared governance, a revenue share on member accounts, and a phased pilot before full rollout. Territory and exclusivity defined up front.

Who's a good fit

Six association archetypes.
We've built playbooks for each.

A

The flagship trade or professional association

National bodies, large societies

Profile

Brand-conscious organizations with tens of thousands of members, professional marketing departments, and multi-step procurement. You set standards for a whole profession, so the bar for quality and compliance is high and cycles run long.

What you want

Membership growth and engagement. A brand that feels modern. Member benefits that justify dues. You think in member value, reputation, and risk, not margin.

What moves you

The work disarming skepticism before any numbers. A low-risk first project (an event opener or member-engagement film) that proves quality. Compliance assurances. A member-benefit model that adds value without adding staff. The 10% reframes us from cost to contributor.

B

The specialty society or sub-vertical association

Niche societies, professional colleges

Profile

Mid-size bodies led by an Executive Director, usually with an annual conference, an exhibit hall, and an established sponsorship program. Your economics already include industry partners, a ready-made on-ramp for us.

What you want

Strong event attendance. Promotion for CE and certification programs. Non-dues revenue from sponsors. Partners who understand your conference calendar and deadlines.

What moves you

A concrete offer to produce the annual-meeting sizzle reel or a CE-program promo as a foot in the door. Sponsorship and exhibit integration. A path to offer members discounted production as a benefit.

C

The certification or credentialing body

Exam, accreditation, licensing

Profile

Bodies whose product is a credential, an exam, or an accreditation. Your concern is the candidate pipeline and the credibility of the program, not commercial margin. Marketing spend can be modest.

What you want

More candidates and renewals. Awareness for what the credential means. Content that helps employers and candidates understand its value.

What moves you

Program-promotion and "why this credential matters" films. Candidate-journey explainers. Polished CE and exam-prep content. We tie everything to mission and pipeline, and we're honest about budget.

D

The foundation or charitable arm

Foundations, relief funds, scholarship arms

Profile

The charitable or development entity attached to an association. Your job is to raise money and demonstrate impact. Story is your currency, which makes you a natural fit for cinematic, emotionally resonant work.

What you want

Donor acquisition and retention. Compelling impact storytelling. Content that lifts the return on appeals, galas, and giving-day campaigns.

What moves you

Beneficiary and impact films. Donor-appeal and campaign videos. Event and gala content. Plus the 10% non-dues revenue, which for a fundraising arm literally funds the mission.

E

The member network or aggregator

Chambers, franchise networks, buying groups

Profile

Organizations that serve member businesses directly. The truest aggregator fit. You think in scale and member value, and many of you already run vendor or preferred-partner programs.

What you want

A new member benefit and a new revenue stream layered onto your existing model, rolled out across the base without cannibalizing the core service.

What moves you

The member-benefit and non-dues-revenue model. Broadcast-quality video at a member rate, association earning 10% on gross. A pilot across a handful of members to prove it. For the largest, a custom LOI with shared governance and a phased rollout.

F

The industry coalition or council

Innovation councils, alliances, conveners

Profile

Coalitions and councils that connect an ecosystem rather than serve a dues-paying base. You're a relationship and visibility node, not a direct buyer.

What you want

Thought leadership. Forward-looking content. Connection across the industry. Innovation-focused councils are a natural strategic home for our story.

What moves you

Positioning us as a thought-leadership voice (a summit speaking slot or sponsorship), not a vendor pitch. Treating your council as an introduction channel into the associations above.

Why associations work with us

A partner, not a vendor.

Viable for every member

$3K–$5K per spot vs. $50K+ traditional, days instead of months. Even small and single-location members can finally afford broadcast-quality video.

Quality that protects your brand

Emmy-nominated creative direction. The work reflects well on the association's brand, not template renders that embarrass the organization.

Compliance discipline built in

For associations in regulated fields (healthcare, finance, legal), every storyboard clears compliance before a single frame renders. Contracts include liability coverage.

Zero overhead

Turnkey and white-labelable. No staff to hire, no equipment, no software. We work invisibly under your brand or co-branded, whichever you prefer.

Member value AND mission funding

One of the few partners that adds a member benefit and creates non-dues revenue in the same agreement. 10% of gross flows back to the association.

Global reach

A 25-country creative collective lets us serve national and international associations, in multiple markets and languages.

Oregon Convention Center — AAHACon 26

Case study

AAHACon 26
Portland

Conference promos, event highlights, and animated mascots for the American Animal Hospital Association's flagship event — September 17–19, 2026 at the Oregon Convention Center.

39
CE hours
3 days
Conference
5
Mascot journeys
"I think these types of messages that make it more fun and active might turn the tide for us."

Wendy Cobrda · VP Marketing & Digital Strategy, AAHA

See the full project

Case study

VHMA

Six films in six months for the Veterinary Hospital Managers Association. We started with one brand film and became the video engine behind their membership, events, certification, and sponsorship push. One association, one brief, every channel covered.

6
Films delivered
6 mo
Ongoing partnership
1
Association, one engine
Brand film

The flagship film. Who VHMA is and why it exists, built to open every channel and set the tone for everything after it.

Certification

Promoting the CVPM credential and the path to certification, from first-time tech to seasoned leader.

Event attendance

Driving registration for the Annual Meeting and Conference in Reno, the largest gathering of certified managers.

Membership

Launching the 30-day free membership trial. A community built for practice managers.

Sponsorship

A B2B pitch to advertisers, exhibitors, and sponsors. Selling VHMA's reach to the brands who want it.

Member product

Promoting the Leadership Through Partnership workbook, a member product for leadership teams.

Where we've
already shipped.

Vet
Practice films, software launches, and association partnerships across the US and UK.
Real Estate
Sell a home, an office, or a stadium before the bricks are laid.
Hospitality
Microdrama series, AI mascots, and venue-led campaigns.
Sports
Ad creative at scale for sports brands and training tech.
Healthcare
NHS-grade visualization and consumer healthcare brand films.
CME
Studio-quality modules in any language. ACCME-cleared.
Tech & Startups
Pre-launch product films and crowdfunding trailers.
Consumer Goods
Product launches and brand films for DTC.
Dental & Aesthetics
Clinic brand films and social campaigns for high-consideration treatments.
Automotive
Dealer campaigns, brand films, and launch creative.
Law & Finance
Multi-spot legal commercial campaigns and corporate brand films.

Common questions

Our members are small — they can't afford video.

That's exactly the problem we solve. A hero spot starts at $3K–$5K versus $50K+ traditional, and a member rate brings it lower. We make broadcast-quality video viable for the members who could never afford it before, not just the top few.

Will AI video cheapen our brand?

Our founder is an Emmy-nominated director. These are storyboarded, directed, and produced to broadcast spec, not template renders. For regulated fields we clear every storyboard against compliance before a frame renders, and our contracts include liability coverage.

We already have an agency or marketing committee.

Good. We're the production engine, not a competing strategy shop. We plug in behind your team and your brand, and we make their ideas real faster and cheaper than a traditional production house.

We're a nonprofit. Budgets are tight.

Then start where it pays for itself. The member-benefit model costs the association nothing, and the 10% on gross is non-dues revenue back into the mission. We can begin with one funded piece and let it prove the model.

How is this a member benefit and not just another vendor program members ignore?

The quality sells itself. It's co-branded under your name, you control the rollout, and members get a rate they couldn't negotiate alone. We start with a small pilot cohort so the value is visible before any wide announcement.

Procurement and board approval take forever.

Understood. Start with a small association-as-client project that doesn't need a board vote. It gives you a result to point to when the larger partnership goes to the board.

Where to start

Let's make
one thing first.

The simplest way in is to produce one piece for the association itself — an event opener, a recruitment film, a CE promo. Once you see the work, the member-wide conversation gets easy.

Start a conversation justin@bizarrebunny.com · Los Angeles, Dallas, Belfast, Athens
Get in touch